Australian Sailing + Yachting 2012 Reader Survey

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Australian Sailing + Yachting Reader Survey 2012

TELL US WHAT YOU REALLY THINK!

Dear reader,

Every issue we strive to bring you a good cross-section of boat reviews, practical information, sailing skills and other sailing-related topics. But without feedback from you we can't ever be sure that we're delivering the right balance.

Therefore, would you please take a few minutes to complete this survey? The results will tell us what you and other readers want to see in the magazine, and help us to keep the content relevant.

As an incentive for completeting the survey, we are offering you the chance to WIN a B&C Triton Wind/Depth/Speed Pack valued at $1,999. Simply complete and return the survey to us by 15 April 2012 and you're in the running to WIN!

Many thanks,

Roger McMillan, Editor

01. How did you come to buy/read this particular issue of Australian Sailing + Yachting?

	I have a subscription
	I was given a gift subscription
	I bought it at a newsagent
	I bought it at a boating or chandlery store
	I received a complimentary copy
	Friend or family had a copy
	No particular reason, just wanted something to read

02. Were you a reader of:

	Australian Sailing
	Australian Yachting
	Both
	Neither

03. How likely are you to buy the next issue of Australian Sailing + Yachting?

	Definitely will
	Probably will
	Probably will not
	Depends on what's on the cover
	Definitely will not
	Not applicable - I'm a subscriber

04. After you finish reading an issue of Australian Sailing + Yachting do you:

	Save it for future reference
	Pass it on to a friend to read
	Throw it away

05. Do you ever refer to past issues of the magazine?

	Yes
	No

06. How many people will usually read your copy of Australian Sailing + Yachting?

	Just me
	Two people
	Three people
	More than three people



Which other magazine(s)

08. Are you satisfied with the editorial content of Australian Sailling + Yachting?

	Very satisfied
	Satisfied
	It's not my favourite
	It needs improving

12. How often do you visit the Australian Sailing + Yachting website mysailing.com.au?

	Daily
	Every second day
	Twice a week
	Once a week
	Never

13. What do you think of mysailing.com.au (Please select one answer only.)

	It's a great resource that complements the print issues of the magazine
	It allows me to keep up to date with the latest in Sailing
	It could do with some improvements here and there
	I don't visit mysailing.com.au



15. Which is you favourite sailing website?

18. Are you a member of a yacht club?

	Yes (please specify)
	No



(What is its name?)

19. Do you plan to charter a boat in the next 12 months?

	Yes
	No

20. If you do plan to charter a boat, which destination comes closest to where you'll be going?

	Whitsundays
	Elsewhere in Australia
	South Pacific
	Further overseas

21. Do you sail:

	Monohull
	Multihull

22. Do you sail: (Please tick all applicable.)

	Yachts
	One-design keelboats (Etchells etc.)
	Trailer-sailers/Sports-boats
	Dinghies/Skiffs
	Cruisers/Racers
	Race-boats

23. Which form of sailing do you do most?

	Racing
	Cruising

24. Are you:

	Boat owner/Part owner
	Regular crew
	Occasional sailor (on friends' boats, holiday charter etc.)

26. If you own a boat, what is its approximate value?

	Up to $50,000
	$50,000 - $100,000
	$100,000 - $250,000
	Over $250,000
	I don't own a boat

27. Do you plan to buy a boat in the next 12 months?

	Yes
	No

28. If 'Yes', which type /size of boat are you considering buying?

	Yacht 40' and over
	Yacht 33' - 39'
	Yacht 25' - 32'
	OD Keelboat or Trailer sailer
	Multi-hull
	Tender/Powerboat

29. How much do you estimate you'll spend on sailing products per year?

	Less than $500
	$500 - $1,000
	$1,000 - $ 5,000
	$5,000 - $10,000
	$10,000 - $15,000
	More than $15,000

31. Your gender?

	Male
	Female

THANK YOU!

Thank you for your participation and your time to complete the survey. The information you have given will be treated with confidence and used solely for the development of Yaffa Publishing Group.

Please include your details if you want to go into the prize draw.



NAME:



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